Shaping consumer
behavior.

Consumer Decision Science is the process of turning data, empathy, and social sciences into solutions that help businesses influence consumer behavior.

About Me

I help companies understand customers' timeless human truths so they can influence them. While technologies change and trends shift, there are fundamental and unchanging aspects of being human that make consumer behaviors both predictable and shapeable.

Applied Behavioral Science Human Centered Innovation Behavioral Data Solutions Customer Experience Experiment Design and Analysis Qualitative Research Quantitative Research Survey Design and Analysis Product Development
Dave Kendall Headshot

I made this!

Here are some things I've worked on over the last few years.

Let's Connect

Interested in working together? Drop me a line.